Tuesday, 24 July 2007

Would you like to go 'up' to dinner with me?

The dictionary definition of Ex-treme: the furthest or utmost length beyond the ordinary or average.

Benji Fun definition of Ex-treme: Dinner in the sky, Car Bungee, Toilet Racers and many more seemingly ridiculous definitions including "death riding".

Dinner in the sky is my favourite and probably the most 'practical'. It shows us that with the technology that surround us today and manifests itself as the tools of creativity the sky is the limit...or is it?

I do wonder though what would happen if you dropped your fork or needed to go to the toilet!

Benji Fun have also given me a great marketing idea that would work well locally - Segways with advertising on them. If you think about local scooter advertising campaigns and the costs involved the segway could be a good alternative; being much cheaper, better for the environment and standing out as much if not more than scooter ads. The only real question is could they reach as much of an audience as the scooter ads?

We may see this trend over the next few years!

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